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The Weeknd Releases Immersive New Music Video for ‘Open Hearts’

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The Weeknd continues to push boundaries in music and visual art with the release of his latest single, Open Hearts. Accompanied by a stunning music video directed by Anton Tammi, the track is another preview of his upcoming album, Hurry Up Tomorrow.

What sets Open Hearts apart is its groundbreaking collaboration with Apple. The video was crafted using the Apple Vision Pro’s 180-degree immersive video format, designed for optimal viewing on Apple’s VR headsets. This innovative approach creates a uniquely immersive experience, blending cutting-edge technology with The Weeknd’s signature cinematic style.

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Open Hearts marks the fourth music video The Weeknd has dropped in as many months, following Sao Paulo, Timeless, and Dancing in the Flames. Each release has further heightened anticipation for Hurry Up Tomorrow, showcasing The Weeknd’s evolution as an artist unafraid to experiment with new sounds and visuals.

Shot with Anton Tammi’s visionary direction, the Open Hearts video combines emotional storytelling with surreal aesthetics. Known for his collaborations with The Weeknd on hits like Blinding Lights, Tammi once again delivers a visually compelling piece that complements the song’s themes of vulnerability and self-discovery.

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