In a recent episode of the R&B Money podcast, Top Dawg Entertainment’s (TDE) Punch shared a wild story that appears to reference a heated confrontation between Diddy and J. Cole. The incident allegedly occurred at a 2013 VMAs after-party, with tensions sparked by Kendrick Lamar’s controversial “Control” verse. While Punch deliberately left out the names of those involved, speculation has arisen that Diddy and J. Cole were the central figures.
Punch recounted an argument that escalated between two individuals over a song, believed to be Lamar’s “Control,” in which Kendrick famously declared himself the “King of New York” and challenged his peers in the rap game. According to Punch, the altercation took place in a New York club’s VIP section, where the room was packed with celebrities. The argument allegedly reached a breaking point when one party—believed to be Diddy—threatened to slit the other’s throat with a bottle if disrespected again. This led to the other person, rumored to be J. Cole, throwing a punch, which triggered a chaotic scuffle.
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As the brawl intensified, a man who was initially unaware of the situation allegedly stepped in to defend one of the parties, but it quickly became apparent that he was mistakenly attacking J. Cole, who was signed to Roc Nation at the time. The individual, rumored to be Jay-Z’s close friend Emory Jones, reportedly felt remorseful after realizing he was involved in a fight with a Roc Nation artist.
While Punch’s recounting of the event didn’t confirm the identities of those involved, the incident has been the subject of rumors for years. Both Diddy and J. Cole have remained largely silent on the matter, though there have been whispers within the industry about the altercation since it reportedly took place.
The story resurfacing years later continues to fuel intrigue, especially given the stature of the artists involved and the lasting impact of Lamar’s “Control” verse on the rap world. Whether or not the full details will ever be confirmed remains uncertain, but Punch’s anecdote sheds light on a moment that has lived on in hip-hop lore.
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